/* Studio pages (homepage front door + /ad-creatives/). One visual idea per section, see studio-page.mjs. */

/* hero: type only */
.s-hero { padding: calc(var(--bar-h) + clamp(64px, 12svh, 140px)) 0 clamp(40px, 7vh, 72px); }
.s-hero__in { display: flex; flex-direction: column; align-items: center; text-align: center; }
.s-hero--left .s-hero__in { align-items: flex-start; text-align: left; }
.s-hero__h { margin: 22px 0 0; font: 400 clamp(2.8rem, 1.4rem + 5.4vw, 6.2rem)/1 var(--mw-font-display); letter-spacing: -0.05em; text-wrap: balance; max-width: 13em; }
.s-hero__h span { display: block; color: var(--mw-ink-quiet); }
.s-hero__sub { margin: 26px 0 0; max-width: 46ch; font-size: clamp(16px, 15px + .3vw, 19px); color: var(--ink-2); text-wrap: balance; }
.s-hero__go { margin-top: 34px; display: flex; flex-wrap: wrap; gap: 12px; justify-content: inherit; }
.s-hero__in .s-hero__go { justify-content: center; }
.s-hero--left .s-hero__go { justify-content: flex-start; }
[data-hero-in] { animation: heroIn 900ms var(--mw-ease-out) both; }
[data-hero-in]:nth-child(2) { animation-delay: 80ms; } [data-hero-in]:nth-child(3) { animation-delay: 160ms; } [data-hero-in]:nth-child(4) { animation-delay: 240ms; }
@keyframes heroIn { from { opacity: 0; transform: translateY(16px); filter: blur(8px); } to { opacity: 1; transform: none; filter: none; } }

/* the work: a 3D reel of films with a caption panel */
.work { padding: clamp(30px, 6vh, 70px) 0 clamp(40px, 7vh, 80px); overflow-x: clip; }
.work__head { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: flex-end; gap: 16px 40px; margin-bottom: 28px; }
.work__head .h2 { margin-top: 18px; }
.work__hint { margin: 0; max-width: 34ch; font-size: 14px; color: var(--mw-ink-soft); }
.reel3d { position: relative; display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 360px); align-items: center; gap: 24px; max-width: 1240px; margin-inline: auto; padding-inline: var(--mw-gutter); outline-offset: -2px; touch-action: pan-y; }
.reel3d__stage { position: relative; height: clamp(460px, 62vh, 640px); perspective: 1400px; transform-style: preserve-3d; cursor: grab; user-select: none; }
.reel3d__stage:active { cursor: grabbing; }
.film { position: absolute; left: 50%; top: 50%; margin: 0; width: clamp(220px, 19vw, 300px); aspect-ratio: 9 / 16; translate: -50% -50%; transition: transform 700ms var(--mw-ease-out), opacity 500ms var(--mw-ease-out); will-change: transform; }
.film__frame { position: relative; height: 100%; border-radius: 28px; overflow: hidden; background: var(--mw-panel); border: 1px solid var(--mw-line-strong); box-shadow: 0 40px 100px -30px rgba(0,0,0,.9); }
.film video { width: 100%; height: 100%; object-fit: cover; display: block; pointer-events: none; }
.film__label { position: absolute; left: 12px; top: 12px; font-size: 10.5px; font-weight: 560; letter-spacing: .06em; text-transform: uppercase; padding: 4px 9px; border-radius: 999px; background: rgba(5,6,8,.7); color: var(--mw-ink); backdrop-filter: blur(6px); }
.film:not(.is-front) .film__frame { filter: brightness(.55); }
.film.is-front .film__frame { border-color: rgba(238,240,243,.3); }
.reel3d__panel { padding: 26px; border-radius: 26px; background: color-mix(in oklab, var(--mw-surface) 92%, transparent); border: 1px solid var(--mw-line-strong); box-shadow: var(--mw-shadow-lg); backdrop-filter: blur(12px); -webkit-backdrop-filter: blur(12px); }
.reel3d__n { margin: 0; font-size: 13px; color: var(--mw-sea); font-variant-numeric: tabular-nums; }
.reel3d__panel h3 { margin: 12px 0 10px; font: 400 clamp(1.5rem, 1.2rem + .8vw, 2rem)/1.1 var(--mw-font-display); letter-spacing: -0.03em; }
.reel3d__panel > p { margin: 0; color: var(--mw-ink-soft); font-size: 15px; }
.reel3d__meta { margin-top: 16px !important; display: flex; align-items: center; gap: 12px; font-size: 13px; }
.reel3d__tag { padding: 4px 10px; border-radius: 999px; border: 1px solid var(--mw-line-strong); color: var(--ink-2); }
.reel3d__ctl { margin-top: 22px; display: flex; flex-wrap: wrap; align-items: center; gap: 10px; }
.reel3d__ctl .btn { height: 40px; font-size: 14px; padding: 0 16px; }
.reel3d__arrows { margin-left: auto; display: flex; gap: 6px; }
.reel3d__arrows button { width: 40px; height: 40px; border-radius: 50%; border: 1px solid var(--mw-line-strong); background: rgba(238,240,243,.04); color: var(--mw-ink); cursor: pointer; font-size: 16px; }
.reel3d__arrows button:hover { background: rgba(238,240,243,.1); }
.reel3d__chips { margin-top: 18px; display: flex; flex-wrap: wrap; gap: 6px; justify-content: center; }
.reel3d__chips button { border: 1px solid var(--mw-line); background: none; color: var(--mw-ink-soft); font: 400 13px/1 var(--mw-font-text); padding: 9px 12px; border-radius: 999px; cursor: pointer; transition: color 160ms, border-color 160ms, background-color 160ms; }
.reel3d__chips button.is-on, .reel3d__chips button:hover { color: var(--mw-ink); border-color: var(--mw-line-strong); background: rgba(238,240,243,.05); }
@media (max-width: 900px) {
  .reel3d { grid-template-columns: 1fr; }
  .reel3d__stage { height: 480px; }
  .film { width: 230px; }
  .reel3d__chips { display: none; }
}

/* facts: real counts, nothing else */
.facts { margin: 8px 0 0; display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--mw-line); }
.facts div { padding: 24px 0 0; }
.facts dt { font: 400 clamp(2.6rem, 2rem + 2vw, 3.8rem)/1 var(--mw-font-display); letter-spacing: -0.04em; font-variant-numeric: tabular-nums; }
.facts dd { margin: 8px 0 0; color: var(--mw-ink-soft); font-size: 14.5px; }

/* two doors (the one paper section on the homepage) */
.doors { background: var(--mw-paper); color: var(--mw-ink-on-paper); padding: clamp(90px, 14vh, 160px) 0; margin-top: clamp(70px, 12vh, 140px); }
.doors .h2 { color: var(--mw-ink-on-paper); }
.doors__grid { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.door { display: grid; gap: 10px; align-content: start; padding: clamp(24px, 3vw, 40px); border-radius: 30px; text-decoration: none; transition: transform 300ms var(--mw-ease-out), box-shadow 300ms var(--mw-ease-out); }
.door--ads { background: #050608; color: #EEF0F3; }
.door--biz { background: #FBF9F4; color: var(--mw-ink-on-paper); box-shadow: 0 0 0 1px rgba(5,6,8,.08); }
.door:hover { transform: translateY(-4px); box-shadow: 0 30px 80px -30px rgba(5,6,8,.4); }
.door__vis { height: 170px; margin-bottom: 18px; display: flex; align-items: flex-end; gap: 14px; }
.fmt { display: grid; place-items: center; border: 1.5px solid rgba(238,240,243,.5); border-radius: 12px; font-size: 12px; color: #959DA9; transition: border-color 300ms, color 300ms; }
.fmt--v { width: 86px; height: 152px; } .fmt--s { width: 112px; height: 112px; } .fmt--w { width: 176px; height: 99px; }
.door--ads:hover .fmt { border-color: #EEF0F3; color: #EEF0F3; }
.door--biz .door__vis { flex-direction: column; justify-content: flex-end; align-items: stretch; gap: 8px; }
.ok-row { display: flex; align-items: center; gap: 10px; padding: 12px 14px; border-radius: 14px; background: var(--mw-paper); font-size: 14px; }
.ok-row i { width: 8px; height: 8px; border-radius: 50%; background: var(--mw-ink-on-paper); }
.ok-row em { margin-left: auto; font-style: normal; font-size: 12px; font-weight: 560; padding: 5px 11px; border-radius: 999px; background: var(--mw-ink-on-paper); color: var(--mw-paper); }
.door__k { margin: 0; font-size: 12.5px; letter-spacing: .06em; text-transform: uppercase; opacity: .7; }
.door h3 { margin: 0; font: 400 clamp(1.8rem, 1.3rem + 1.6vw, 2.6rem)/1.05 var(--mw-font-display); letter-spacing: -0.04em; }
.door__p { margin: 0; opacity: .75; max-width: 44ch; }
.door__price { margin: 10px 0 0; font-size: 14.5px; opacity: .85; }
.door__price b { font: 400 1.5rem/1 var(--mw-font-display); letter-spacing: -0.03em; opacity: 1; margin-right: 6px; }
.door__cta { margin-top: 12px; font-size: 15px; border-bottom: 1px solid currentColor; justify-self: start; padding-bottom: 2px; }
@media (max-width: 860px) { .doors__grid { grid-template-columns: 1fr; } .door__vis { height: 130px; } .fmt--v { width: 64px; height: 114px; } .fmt--s { width: 84px; height: 84px; } .fmt--w { width: 132px; height: 74px; } }

/* thesis: three statements, lit while read */
.thesis { padding: clamp(100px, 16vh, 190px) 0; }
.thesis__lines { margin-top: 30px; display: grid; gap: .1em; }
.thesis__lines p { margin: 0; font: 400 clamp(2.6rem, 1.4rem + 5vw, 6rem)/1.08 var(--mw-font-display); letter-spacing: -0.05em; }
/* words light up as you read; the last word of each line gets a paper marker that sweeps in */
.thesis__lines .w { position: relative; display: inline-block; color: color-mix(in oklab, var(--mw-ink) 18%, transparent); transition: color 380ms var(--mw-ease-out); }
.thesis__lines .w.is-on { color: var(--mw-ink); }
.thesis__lines .w--k { padding: 0 .12em; margin: 0 -.06em; isolation: isolate; }
.thesis__lines .w--k::before { content: ""; position: absolute; inset: .1em 0 .02em; z-index: -1; border-radius: .12em; background: var(--mw-paper); transform: scaleX(0); transform-origin: left center; transition: transform 620ms var(--mw-ease-out) 120ms; }
.thesis__lines .w--k.is-on { color: var(--mw-ink-on-paper); transition-delay: 160ms; }
.thesis__lines .w--k.is-on::before { transform: scaleX(1); }
.thesis__pts { list-style: none; margin: 56px 0 0; padding: 0; display: grid; grid-template-columns: repeat(3, 1fr); gap: 28px; }
.thesis__pts li { padding-top: 18px; border-top: 1px solid var(--mw-line-strong); display: grid; gap: 8px; }
.thesis__pts b { font-weight: 500; font-size: 16.5px; }
.thesis__pts span { color: var(--mw-ink-soft); font-size: 15px; }
.thesis__p { margin-top: 30px; }
@media (max-width: 860px) { .thesis__pts { grid-template-columns: 1fr; } }

/* proof */
.proof { padding: clamp(40px, 7vh, 80px) 0 clamp(80px, 12vh, 140px); }
.proof__in { display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 16px; align-items: start; }
.proof__h { margin: 18px 0 10px; }
.proof__note { margin: 0; font-size: 13.5px; color: var(--mw-ink-soft); }
.proof__note a { color: var(--mw-ink); }
.proof figure { margin: 0; padding: 24px; border-radius: 22px; border: 1px solid var(--mw-line); }
.proof blockquote { margin: 0; font: 400 1.2rem/1.4 var(--mw-font-display); letter-spacing: -0.01em; }
.proof figcaption { margin-top: 12px; font-size: 13px; color: var(--mw-ink-soft); }
@media (max-width: 860px) { .proof__in { grid-template-columns: 1fr; } }

/* enquiry */
.enq { padding: clamp(80px, 14vh, 160px) 0; border-top: 1px solid var(--mw-line); }
.enq__in { display: grid; grid-template-columns: minmax(0, .85fr) minmax(0, 1.15fr); gap: clamp(32px, 5vw, 80px); align-items: start; }
.enq__copy .h2 { margin: 20px 0 16px; }
.enq__side { margin-top: 30px; display: grid; gap: 4px; padding: 20px 22px; border-radius: 20px; border: 1px solid var(--mw-line-strong); text-decoration: none; transition: border-color 200ms, background-color 200ms; }
.enq__side:hover { border-color: rgba(238,240,243,.35); background: rgba(238,240,243,.03); }
.enq__sidek { font-size: 12px; letter-spacing: .06em; text-transform: uppercase; color: var(--mw-ink-quiet); }
.enq__side b { font: 400 1.7rem/1.1 var(--mw-font-display); letter-spacing: -0.03em; font-weight: 400; }
.enq__side span:not(.enq__sidek) { color: var(--mw-ink-soft); font-size: 14px; }
.enq__side em { font-style: normal; margin-top: 8px; font-size: 14px; }
.enq__mail { margin: 22px 0 0; color: var(--mw-ink-soft); font-size: 14px; }
.enq__form { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; padding: clamp(20px, 2.6vw, 32px); border-radius: 28px; background: var(--mw-panel); border: 1px solid var(--mw-line-strong); }
.enq__what { grid-column: 1 / -1; border: 0; margin: 0; padding: 0; display: flex; flex-wrap: wrap; gap: 8px; }
.enq__what legend { margin-bottom: 10px; padding: 0; font-size: 13px; color: var(--mw-ink-soft); }
.enq__what label { position: relative; display: inline-flex; cursor: pointer; }
.enq__what input { position: absolute; inset: 0; opacity: 0; margin: 0; cursor: pointer; }
.enq__what span { padding: 10px 14px; border-radius: 999px; border: 1px solid var(--mw-line-strong); font-size: 14px; color: var(--mw-ink-soft); transition: background-color 160ms, color 160ms, border-color 160ms; }
.enq__what input:checked + span { background: var(--mw-ink); border-color: var(--mw-ink); color: var(--mw-night); }
.enq__what input:focus-visible + span { outline: 2px solid var(--mw-amber); outline-offset: 3px; }
.enq__form .field { display: grid; gap: 6px; font-size: 13px; color: var(--mw-ink-soft); }
.enq__form .field--full { grid-column: 1 / -1; }
.enq__form input, .enq__form select, .enq__form textarea { height: 50px; width: 100%; border-radius: 14px; border: 1px solid var(--mw-line-strong); background: var(--mw-night); color: var(--mw-ink); padding: 0 14px; font: 400 16px/1.4 var(--mw-font-text); outline: 0; transition: border-color 160ms; }
.enq__form textarea { height: auto; padding: 12px 14px; resize: vertical; }
.enq__form input:focus, .enq__form select:focus, .enq__form textarea:focus { border-color: var(--sea-line); }
.enq__err { grid-column: 1 / -1; margin: 0; color: var(--mw-error); font-size: 14px; }
.enq__go { grid-column: 1 / -1; display: flex; flex-wrap: wrap; align-items: center; gap: 16px; }
.enq__go p { margin: 0; flex: 1; min-width: 220px; font-size: 12.5px; color: var(--mw-ink-quiet); }
@media (max-width: 900px) { .enq__in, .enq__form { grid-template-columns: 1fr; } }

/* /ad-creatives/: the partnership card and the one-off card */
.partner { padding: clamp(90px, 14vh, 160px) 0; }
.partner__grid { display: grid; grid-template-columns: minmax(0, 1.5fr) minmax(0, 1fr); gap: 16px; align-items: start; }
.pcard { padding: clamp(26px, 3vw, 44px); border-radius: 30px; background: linear-gradient(180deg, var(--mw-raised), var(--mw-panel)); border: 1px solid var(--mw-line-strong); box-shadow: var(--mw-shadow-lg); }
.pcard__k { margin: 0; font-size: 12px; letter-spacing: .08em; text-transform: uppercase; color: var(--mw-sea); }
.pcard__price { margin: 16px 0 0; font: 400 clamp(3.6rem, 2.6rem + 3vw, 5.6rem)/.95 var(--mw-font-display); letter-spacing: -0.05em; font-variant-numeric: tabular-nums; }
.pcard__price small { font: 400 18px/1 var(--mw-font-text); letter-spacing: 0; color: var(--mw-ink-soft); margin-left: 6px; }
.pcard__per { margin: 10px 0 0; color: var(--ink-2); }
.pcard__counts { margin-top: 26px; display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.pcard__counts div { display: grid; gap: 4px; padding: 18px; border-radius: 18px; border: 1px solid var(--mw-line); background: rgba(238,240,243,.02); }
.pcard__counts b { font: 400 2.6rem/1 var(--mw-font-display); letter-spacing: -0.04em; font-weight: 400; }
.pcard__counts small { color: var(--mw-ink-soft); font-size: 13px; }
.pcard__inc { margin: 26px 0 12px; font-size: 12px; letter-spacing: .06em; text-transform: uppercase; color: var(--mw-ink-quiet); }
.pcard__list { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: 1fr 1fr; gap: 10px 18px; font-size: 14.5px; color: var(--ink-2); }
.pcard__list li { display: flex; gap: 10px; }
.pcard__list li::before { content: ""; flex: none; width: 12px; height: 7px; margin-top: 7px; border: solid var(--mw-ok); border-width: 0 0 1.5px 1.5px; rotate: -45deg; }
.pcard__go { margin-top: 30px; display: flex; flex-wrap: wrap; align-items: center; gap: 16px; }
.pcard__go p { margin: 0; flex: 1; min-width: 200px; font-size: 13px; color: var(--mw-ink-soft); }
.ocard { padding: clamp(24px, 2.6vw, 36px); border-radius: 30px; background: var(--mw-paper); color: var(--mw-ink-on-paper); display: grid; gap: 12px; }
.ocard__k { margin: 0; font-size: 12px; letter-spacing: .08em; text-transform: uppercase; color: var(--mw-soft-on-paper); }
.ocard h3 { margin: 0; font: 400 2rem/1.05 var(--mw-font-display); letter-spacing: -0.04em; }
.ocard p { margin: 0; color: var(--mw-soft-on-paper); }
.ocard dl { margin: 8px 0; }
.ocard dl div { display: flex; justify-content: space-between; gap: 12px; padding: 12px 0; border-top: 1px solid var(--mw-paper-line); font-size: 14.5px; }
.ocard dd { margin: 0; color: var(--mw-soft-on-paper); }
.ocard .btn--ghost { justify-self: start; color: var(--mw-ink-on-paper); border-color: rgba(5,6,8,.25); }
@media (max-width: 960px) { .partner__grid { grid-template-columns: 1fr; } .pcard__list { grid-template-columns: 1fr; } }

/* what we make: three cards, each with its own diagram */
.make { padding: clamp(60px, 10vh, 120px) 0; }
.make__grid { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 14px; }
.mk { display: grid; gap: 10px; align-content: start; padding: 26px; border-radius: 26px; background: var(--mw-panel); border: 1px solid var(--mw-line); }
.mk__vis { height: 150px; border-radius: 18px; background: var(--mw-night); border: 1px solid var(--mw-line); margin-bottom: 12px; position: relative; overflow: hidden; display: grid; place-items: center; }
.mk__play { width: 54px; height: 54px; border-radius: 50%; border: 1.5px solid var(--mw-ink-soft); position: relative; }
.mk__play::after { content: ""; position: absolute; left: 21px; top: 16px; border: 11px solid transparent; border-left: 16px solid var(--mw-ink-soft); border-right: 0; }
.mk__bar { position: absolute; left: 18px; right: 18px; bottom: 18px; height: 3px; border-radius: 3px; background: var(--mw-line-strong); overflow: hidden; }
.mk__bar i { display: block; height: 100%; width: 40%; background: var(--mw-sea); animation: mkbar 3s linear infinite; }
@keyframes mkbar { from { transform: translateX(-100%); } to { transform: translateX(250%); } }
.mk--1 .mk__vis { display: flex; gap: 10px; justify-content: center; align-items: center; }
.mk__tile { width: 70px; height: 88px; border-radius: 10px; border: 1.5px solid var(--mw-ink-soft); }
.mk__tile:nth-child(2) { border-color: var(--mw-sea); transform: translateY(-8px); }
.mk__win { width: 76%; height: 64%; border-radius: 12px; border: 1.5px solid var(--mw-ink-soft); display: grid; grid-template-columns: 1fr 2fr; gap: 6px; padding: 10px; }
.mk__win i { border-radius: 4px; background: rgba(238,240,243,.08); }
.mk__win i:first-child { grid-row: span 2; }
.mk__win i:last-child { background: var(--sea-soft); }
.mk__k { margin: 0; font-size: 12.5px; letter-spacing: .05em; text-transform: uppercase; color: var(--mw-ink-soft); }
.mk h3 { margin: 0; font: 400 1.5rem/1.12 var(--mw-font-display); letter-spacing: -0.03em; }
.mk > p { margin: 0; color: var(--mw-ink-soft); font-size: 15px; }
.mk__tags { display: flex; flex-wrap: wrap; gap: 6px; margin-top: 6px !important; }
.mk__tags span { font-size: 12.5px; padding: 5px 10px; border-radius: 999px; border: 1px solid var(--mw-line-strong); color: var(--ink-2); }
@media (max-width: 960px) { .make__grid { grid-template-columns: 1fr; } }

@media (prefers-reduced-motion: reduce) {
  [data-hero-in] { animation: none; }
  .film { transition: none; }
  .thesis__lines .w { color: var(--mw-ink); transition: none; }
  .mk__bar i { animation: none; }
}
.film__label--concept { background: rgba(127,166,201,.25); }
.film__label--client { background: rgba(108,203,154,.25); }
.reel3d__aff { margin-top: 10px !important; font-size: 12.5px !important; color: var(--mw-ink-quiet) !important; }
.reel3d__aff[hidden] { display: none; }
.reel3d__note { margin: 10px auto 0; font-size: 12px; color: var(--mw-ink-quiet); text-align: center; }

/* ================================================================ conversion pass (2026-11-07)
   hero point field, hero price line, chapter marker, form success, /work fly-through, index and player */

/* hero: tall section, the stage sticks while the point sphere folds into a 9:16 frame */
.s-hero--morph { padding: 0; height: 175svh; position: relative; }
.s-hero__stick { position: sticky; top: 0; height: 100svh; display: grid; align-items: center; overflow: hidden; }
.morph { position: absolute; inset: 0; width: 100%; height: 100%; display: block; }
.s-hero--morph .s-hero__in { position: relative; padding-top: var(--bar-h); will-change: opacity, transform; }
.s-hero--morph .s-hero__in::before { content: ""; position: absolute; inset: 10% 8% 0; z-index: -1; background: radial-gradient(closest-side, rgba(5,6,8,.78), rgba(5,6,8,0)); pointer-events: none; }
.s-hero__smb { margin: 22px 0 0; font-size: 14px; color: var(--mw-ink-soft); }
.s-hero__smb a { color: var(--mw-ink); text-underline-offset: 3px; }
.s-hero__price { margin: 22px 0 0; font-size: 14.5px; color: var(--mw-ink-soft); }
.s-hero__price b { font: 400 1.25rem/1 var(--mw-font-display); color: var(--mw-ink); letter-spacing: -0.02em; margin-right: 4px; }
.work__hint a { color: var(--mw-ink); text-underline-offset: 3px; white-space: nowrap; }
@media (max-width: 700px) { .s-hero--morph { height: 150svh; } }

/* chapter marker: where you are on the page (desktop only) */
.chap { position: fixed; z-index: 40; left: max(20px, env(safe-area-inset-left)); bottom: 20px; display: none; align-items: stretch; font: 560 11px/1 var(--mw-font-text); letter-spacing: .08em; text-transform: uppercase; opacity: 0; transform: translateY(8px); transition: opacity 260ms var(--mw-ease-out), transform 260ms var(--mw-ease-out); pointer-events: none; }
.chap.is-on { opacity: 1; transform: none; }
.chap b { display: grid; place-items: center; min-width: 34px; padding: 0 8px; border-radius: 8px 0 0 8px; background: var(--mw-ink); color: var(--mw-night); font-variant-numeric: tabular-nums; font-weight: 560; }
.chap span { padding: 10px 12px; border-radius: 0 8px 8px 0; background: color-mix(in oklab, var(--mw-surface) 88%, transparent); border: 1px solid var(--mw-line-strong); border-left: 0; color: var(--mw-ink); backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px); }
@media (min-width: 1000px) { .chap { display: flex; } }

/* form: honeypot and the success state */
.hp { position: absolute !important; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.enq__ok { align-self: center; display: grid; gap: 12px; justify-items: start; padding: clamp(28px, 4vw, 48px); border-radius: 28px; background: var(--mw-surface); border: 1px solid var(--mw-line-strong); outline: none; }
.enq__ok h3 { margin: 0; font: 400 clamp(1.8rem, 1.4rem + 1.4vw, 2.6rem)/1.05 var(--mw-font-display); letter-spacing: -0.04em; }
.enq__ok p { margin: 0; color: var(--mw-ink-soft); }
.enq__tick { width: 44px; height: 44px; border-radius: 50%; background: var(--mw-ok); position: relative; }
.enq__tick::after { content: ""; position: absolute; left: 15px; top: 11px; width: 10px; height: 18px; border: solid var(--mw-night); border-width: 0 3px 3px 0; transform: rotate(45deg); }

/* /work: fly-through */
.fly { position: relative; height: calc(100svh + (var(--n) + 1.6) * 52svh); }
.fly__stick { position: sticky; top: 0; height: 100svh; overflow: hidden; }
.fly__cv { position: absolute; inset: 0; width: 100%; height: 100%; display: block; }
.fly__intro { position: absolute; left: 0; right: 0; bottom: clamp(40px, 9vh, 96px); will-change: opacity, transform; pointer-events: none; }
.fly__intro a { pointer-events: auto; }
.fly__h { margin: 18px 0 0; font: 400 clamp(3rem, 1.2rem + 7.4vw, 8.6rem)/.95 var(--mw-font-display); letter-spacing: -0.055em; max-width: 11em; text-wrap: balance; }
.fly__sub { margin: 22px 0 0; max-width: 46ch; color: var(--ink-2); font-size: clamp(16px, 15px + .3vw, 19px); }
.fly__hint { margin: 26px 0 0; display: flex; align-items: center; gap: 10px; font-size: 14px; color: var(--mw-ink-soft); }
.fly__hint a { color: var(--mw-ink); text-underline-offset: 3px; }
.fly__mouse { width: 18px; height: 28px; border-radius: 10px; border: 1.5px solid var(--mw-ink-soft); position: relative; flex: none; }
.fly__mouse::after { content: ""; position: absolute; left: 50%; top: 6px; width: 2px; height: 6px; margin-left: -1px; border-radius: 2px; background: var(--mw-ink); animation: flyMouse 1.6s var(--mw-ease-out) infinite; }
@keyframes flyMouse { 0% { transform: translateY(0); opacity: 1; } 80%, 100% { transform: translateY(9px); opacity: 0; } }
.fly__cap { position: absolute; left: var(--mw-gutter); right: var(--mw-gutter); bottom: clamp(20px, 4vh, 40px); display: flex; align-items: flex-end; gap: 16px; opacity: 0; transform: translateY(14px); transition: opacity 300ms var(--mw-ease-out), transform 300ms var(--mw-ease-out); pointer-events: none; }
.fly__cap.is-on { opacity: 1; transform: none; pointer-events: auto; }
.fly__cap > b { font: 400 clamp(3rem, 2rem + 3.4vw, 5.4rem)/.8 var(--mw-font-display); letter-spacing: -0.06em; font-variant-numeric: tabular-nums; }
.fly__cap > span { display: grid; gap: 8px; min-width: 0; padding-bottom: 4px; }
.fly__cap em { font: 400 clamp(1.2rem, 1rem + .9vw, 1.9rem)/1.1 var(--mw-font-display); font-style: normal; letter-spacing: -0.03em; }
.fly__cap small { display: flex; flex-wrap: wrap; align-items: center; gap: 8px; font-size: 12.5px; color: var(--mw-ink-quiet); }
.fly__tag { font-size: 10.5px; font-weight: 560; letter-spacing: .06em; text-transform: uppercase; padding: 4px 9px; border-radius: 999px; background: rgba(238,240,243,.1); color: var(--mw-ink); }
.fly__tag--concept { background: rgba(127,166,201,.25); }
.fly__cap .btn { margin-left: auto; flex: none; }
.fly__count { position: absolute; right: var(--mw-gutter); top: calc(var(--bar-h) + 18px); margin: 0; font-size: 12.5px; color: var(--mw-ink-soft); font-variant-numeric: tabular-nums; }
.fly--still { height: auto; }
.fly--still .fly__stick { position: relative; height: auto; min-height: 70svh; display: grid; align-items: end; }
.fly--still .fly__intro { position: relative; padding-top: calc(var(--bar-h) + 80px); padding-bottom: 48px; }
.fly--still .fly__cap, .fly--still .fly__count, .fly--still .fly__cv, .fly--still .fly__mouse { display: none; }
@media (max-width: 700px) {
  .fly__cap { flex-wrap: wrap; gap: 10px 14px; bottom: calc(84px + env(safe-area-inset-bottom)); }
  .fly__cap .btn { margin-left: 0; }
  .fly__count { top: auto; bottom: calc(20px + env(safe-area-inset-bottom)); left: var(--mw-gutter); right: auto; }
}

/* /work: index */
.idx { padding: clamp(90px, 14vh, 150px) 0 clamp(60px, 10vh, 110px); border-top: 1px solid var(--mw-line); }
.idx__head { display: flex; flex-wrap: wrap; align-items: end; justify-content: space-between; gap: 20px; }
.idx__f { display: flex; flex-wrap: wrap; gap: 8px; }
.idx__f button { border: 1px solid var(--mw-line-strong); background: none; color: var(--mw-ink-soft); font: 400 14px/1 var(--mw-font-text); padding: 11px 14px; border-radius: 999px; cursor: pointer; transition: color 160ms, background-color 160ms; }
.idx__f button small { margin-left: 4px; color: var(--mw-ink-quiet); font-variant-numeric: tabular-nums; }
.idx__f button.is-on { background: var(--mw-ink); color: var(--mw-night); }
.idx__f button.is-on small { color: rgba(5,6,8,.55); }
.idx__grid { list-style: none; margin: 40px 0 0; padding: 0; display: grid; grid-template-columns: repeat(auto-fill, minmax(min(100%, 210px), 1fr)); gap: 28px 18px; }
.idx__grid li[hidden] { display: none; }
.idx__card { all: unset; box-sizing: border-box; display: grid; gap: 6px; width: 100%; cursor: pointer; }
.idx__card:focus-visible { outline: 2px solid var(--mw-ink); outline-offset: 6px; border-radius: 20px; }
.idx__img { position: relative; display: block; aspect-ratio: 9 / 16; border-radius: 20px; overflow: hidden; background: var(--mw-panel); border: 1px solid var(--mw-line); margin-bottom: 8px; }
.idx__img img { width: 100%; height: 100%; object-fit: cover; display: block; transition: transform 500ms var(--mw-ease-out), filter 500ms var(--mw-ease-out); filter: saturate(.85) brightness(.9); }
@media (hover: hover) { .idx__card:hover .idx__img img { transform: scale(1.04); filter: none; } }
.idx__n { font-size: 12px; color: var(--mw-ink-quiet); font-variant-numeric: tabular-nums; }
.idx__t { font: 400 1.15rem/1.15 var(--mw-font-display); letter-spacing: -0.02em; color: var(--mw-ink); }
.idx__p { font-size: 13.5px; color: var(--mw-ink-soft); line-height: 1.45; }
.idx__aff { font-size: 12px; color: var(--mw-ink-quiet); }
.idx__note { margin: 36px 0 0; font-size: 12.5px; color: var(--mw-ink-quiet); max-width: 70ch; }

/* /work: the ask */
.wcta { padding: clamp(100px, 16vh, 180px) 0; background: var(--mw-paper); color: var(--mw-ink-on-paper); }
.wcta__in { display: grid; gap: 20px; justify-items: start; }
.wcta__h { margin: 0; font: 400 clamp(2.6rem, 1.4rem + 5vw, 6rem)/1 var(--mw-font-display); letter-spacing: -0.05em; max-width: 14em; text-wrap: balance; }
.wcta__q { color: var(--mw-amber-day); }
.wcta .body { color: var(--mw-soft-on-paper); margin: 0; }
.wcta__go { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 8px; }
.wcta .btn--light { background: var(--mw-ink-on-paper); color: var(--mw-paper); }
.wcta .btn--ghost { color: var(--mw-ink-on-paper); border-color: var(--mw-paper-line); }

/* /work: player */
.lb { border: 0; padding: 0; background: transparent; max-width: none; max-height: none; width: 100%; height: 100%; color: var(--mw-ink); }
.lb::backdrop { background: rgba(5,6,8,.86); backdrop-filter: blur(10px); }
.lb[open] { display: grid; place-items: center; }
.lb__in { position: relative; display: grid; grid-template-columns: auto minmax(0, 320px); gap: 28px; align-items: center; padding: 20px max(16px, env(safe-area-inset-left)); max-width: 100%; }
.lb__v { height: min(84svh, 860px); width: auto; aspect-ratio: 9 / 16; border-radius: 22px; background: #000; max-width: 100%; }
.lb__side { display: grid; gap: 12px; justify-items: start; }
.lb__side .film__label { position: static; }
.lb__n { margin: 0; font-size: 12.5px; color: var(--mw-ink-soft); font-variant-numeric: tabular-nums; }
.lb__side h3 { margin: 0; font: 400 clamp(1.6rem, 1.2rem + 1.2vw, 2.3rem)/1.08 var(--mw-font-display); letter-spacing: -0.03em; }
.lb__p { margin: 0; color: var(--mw-ink-soft); }
.lb__aff { margin: 0; font-size: 12.5px; color: var(--mw-ink-quiet); }
.lb__x { position: absolute; top: 8px; right: 8px; width: 44px; height: 44px; border-radius: 50%; border: 1px solid var(--mw-line-strong); background: rgba(5,6,8,.6); color: var(--mw-ink); font-size: 24px; line-height: 1; cursor: pointer; }
html.lb-open { overflow: hidden; }
@media (max-width: 760px) {
  .lb__in { grid-template-columns: 1fr; justify-items: center; gap: 16px; padding-top: 64px; }
  .lb__v { height: min(64svh, 640px); }
  .lb__side { justify-items: center; text-align: center; }
}

@media (prefers-reduced-motion: reduce) {
  .s-hero--morph { height: auto; }
  .s-hero--morph .s-hero__stick { position: relative; height: auto; min-height: 92svh; }
  .thesis__lines .w { color: var(--mw-ink); transition: none; }
  .thesis__lines .w--k { color: var(--mw-ink-on-paper); }
  .thesis__lines .w--k::before { transform: none; transition: none; }
  .chap, .fly__cap { transition: none; }
}

/* conversion pass fixes: ads hero keeps price and button above the fold; index two-up on phones */
.studio--ads .s-hero { padding-top: calc(var(--bar-h) + clamp(36px, 8svh, 96px)); }
.studio--ads .s-hero__h { font-size: clamp(2.5rem, 1.2rem + 4.2vw, 5.1rem); max-width: 15em; }
@media (max-width: 560px) { .idx__grid { grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 22px 12px; } .idx__p { display: none; } .idx__t { font-size: 1rem; } }
@media (max-width: 700px) { .fly__count { top: calc(var(--bar-h) + 14px); bottom: auto; left: auto; right: var(--mw-gutter); } }

/* ================================================================ homepage, lower half (websites + AI, 2026-11-07)
   decoding facts · 24-hour day · sideways rail · rising stairs · dealt reviews · live brief · full-stop close */

.btn--dark { background: var(--mw-ink-on-paper); color: var(--mw-paper); }
@media (hover: hover) { .btn--dark:hover { background: #1a1d22; } }

/* facts: digits decode */
.facts dt.is-busy { color: var(--mw-ink-soft); }
.facts dt { font-family: var(--mw-font-display); }

/* a day: sticky stage, clock left, feed right */
.day { position: relative; height: calc(100svh + var(--n) * 60svh); margin-top: clamp(80px, 12vh, 140px); }
.day__stick { position: sticky; top: 0; height: 100svh; display: grid; align-items: center; overflow: hidden; }
.day__in { display: grid; grid-template-columns: minmax(0, .9fr) minmax(0, 1.1fr); gap: clamp(28px, 5vw, 90px); align-items: center; padding-top: var(--bar-h); }
.day__l .h2 { margin: 18px 0 0; max-width: 12em; }
.clock { position: relative; width: min(300px, 62vw); aspect-ratio: 1; margin-top: clamp(24px, 4vh, 44px); }
.clock__dial { width: 100%; height: 100%; transform: rotate(-90deg); overflow: visible; }
.clock__track { fill: none; stroke: var(--mw-line-strong); stroke-width: 1.5; }
.clock__run { fill: none; stroke: var(--mw-ink); stroke-width: 2.5; stroke-linecap: round; stroke-dasharray: 100; stroke-dashoffset: 100; }
.clock__tick { stroke: var(--mw-ink-dim); stroke-width: 1.5; stroke-linecap: round; }
.clock__t { position: absolute; inset: 0; display: grid; place-items: center; margin: 0; font: 400 clamp(3rem, 2rem + 3.4vw, 4.8rem)/1 var(--mw-font-display); letter-spacing: -0.05em; font-variant-numeric: tabular-nums; }
.day__note { margin: 22px 0 0; font-size: 12.5px; color: var(--mw-ink-quiet); }
.day__feed { list-style: none; margin: 0; padding: 0; display: grid; gap: 12px; }
.ev { opacity: .14; transform: translateX(28px) scale(.98); transform-origin: left center; transition: opacity 420ms var(--mw-ease-out), transform 520ms var(--mw-ease-out); }
.ev.is-on { opacity: .62; transform: none; }
.ev.is-now { opacity: 1; }
.ev a { display: grid; grid-template-columns: auto minmax(0, 1fr) auto; gap: 18px; align-items: center; padding: 16px 20px; border-radius: 20px; border: 1px solid var(--mw-line); background: var(--mw-surface); text-decoration: none; color: var(--mw-ink); transition: border-color 300ms, background-color 300ms, box-shadow 300ms; }
.ev.is-now a { border-color: var(--mw-line-strong); background: var(--mw-raised); box-shadow: 0 30px 70px -40px rgba(0,0,0,.9); }
.ev__t { font: 400 1.3rem/1 var(--mw-font-display); letter-spacing: -0.03em; font-variant-numeric: tabular-nums; color: var(--mw-ink-soft); min-width: 3.2em; }
.ev.is-now .ev__t { color: var(--mw-ink); }
.ev__b { display: grid; gap: 4px; min-width: 0; }
.ev__b b { font-weight: 560; font-size: 15.5px; }
.ev__b span { font-size: 14px; color: var(--mw-ink-soft); }
.ev__go { color: var(--mw-ink-quiet); transition: transform 200ms; }
@media (hover: hover) { .ev a:hover .ev__go { transform: translateX(3px); color: var(--mw-ink); } }
@media (max-width: 860px) {
  .day { height: calc(100svh + var(--n) * 50svh); }
  .day__in { grid-template-columns: 1fr; gap: 18px; align-content: center; }
  .day__l { display: grid; grid-template-columns: auto 1fr; gap: 6px 16px; align-items: center; }
  .day__l .pill, .day__l .h2, .day__note { grid-column: 1 / -1; }
  .day__l .h2 { font-size: clamp(1.7rem, 1.2rem + 3vw, 2.4rem); margin-top: 10px; }
  .clock { width: 110px; margin-top: 8px; grid-column: 1; }
  .clock__t { font-size: 1.6rem; }
  .day__note { display: none; }
  .day__feed { gap: 8px; }
  .ev a { padding: 12px 14px; gap: 12px; border-radius: 16px; }
  .ev__t { font-size: 1.05rem; }
  .ev__b span { font-size: 13px; }
  .ev:not(.is-on) { display: none; }
}

/* rail: sticky stage, the track moves sideways */
.rail { position: relative; height: 300svh; }
.rail__stick { position: sticky; top: 0; height: 100svh; display: grid; align-content: center; gap: clamp(22px, 4vh, 40px); overflow: hidden; padding-top: var(--bar-h); }
.rail__head { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: end; gap: 16px 40px; }
.rail__head .h2 { margin-top: 16px; max-width: 13em; }
.rail__head .body { max-width: 36ch; margin: 0; }
.rail__track { display: flex; gap: 16px; padding-inline: max(var(--mw-gutter), calc((100vw - 1240px) / 2 + var(--mw-gutter))); will-change: transform; width: max-content; }
.blk { position: relative; flex: none; width: clamp(250px, 24vw, 320px); min-height: clamp(330px, 46svh, 420px); display: grid; grid-template-rows: auto auto auto 1fr auto; gap: 8px; padding: 22px; border-radius: 26px; border: 1px solid var(--mw-line-strong); background: var(--mw-surface); color: var(--mw-ink); text-decoration: none; transition: transform 300ms var(--mw-ease-out), border-color 300ms; }
@media (hover: hover) { .blk:hover { transform: translateY(-6px); border-color: rgba(238,240,243,.32); } }
.blk:nth-child(even) { margin-top: 36px; }
.blk__vis { height: 120px; border-radius: 16px; background: var(--mw-panel); border: 1px solid var(--mw-line); display: grid; place-items: center; margin-bottom: 10px; overflow: hidden; }
.blk__n { font-size: 12px; color: var(--mw-ink-quiet); font-variant-numeric: tabular-nums; }
.blk b { font: 400 1.45rem/1.1 var(--mw-font-display); letter-spacing: -0.03em; }
.blk__p { font-size: 14.5px; color: var(--mw-ink-soft); }
.blk__pr { display: flex; justify-content: space-between; align-items: baseline; padding-top: 14px; border-top: 1px solid var(--mw-line); font: 400 1.15rem/1 var(--mw-font-display); letter-spacing: -0.02em; }
.blk__pr em { font: 400 13px/1 var(--mw-font-text); font-style: normal; color: var(--mw-ink-soft); }
.rail__foot { display: flex; flex-wrap: wrap; align-items: center; gap: 14px 28px; }
.rail__foot p { margin: 0; font-size: 12.5px; color: var(--mw-ink-quiet); flex: 1; min-width: 220px; }
.rail__bar { width: 160px; height: 2px; background: var(--mw-line-strong); border-radius: 2px; overflow: hidden; }
.rail__bar i { display: block; height: 100%; background: var(--mw-ink); transform: scaleX(0); transform-origin: left; }
.rail--still { height: auto; }
.rail--still .rail__stick { position: relative; height: auto; padding-block: 90px; }
.rail--still .rail__track { width: auto; overflow-x: auto; padding-bottom: 12px; }
@media (max-width: 700px) { .blk { width: 76vw; min-height: 300px; } .blk:nth-child(even) { margin-top: 0; } .rail__head .body { display: none; } }

/* the small line drawings inside each building block */
.blk__vis > span { position: relative; display: block; }
.v-web { width: 70%; height: 66%; border: 1.5px solid var(--mw-ink-soft); border-radius: 8px; }
.v-web i { position: absolute; left: 0; right: 0; top: 14px; border-top: 1.5px solid var(--mw-line-strong); }
.v-web b { position: absolute; left: 10%; height: 4px; border-radius: 2px; background: rgba(238,240,243,.22); }
.v-web b:nth-of-type(1) { top: 26px; width: 56%; } .v-web b:nth-of-type(2) { top: 36px; width: 40%; } .v-web b:nth-of-type(3) { top: 46px; width: 48%; }
.v-web em { position: absolute; left: 10%; bottom: 10px; width: 30%; height: 10px; border-radius: 6px; background: var(--mw-ink); }
.v-cal { display: grid !important; grid-template-columns: repeat(7, 14px); gap: 5px; }
.v-cal i { width: 14px; height: 14px; border-radius: 4px; border: 1.5px solid var(--mw-line-strong); }
.v-cal i.on { background: var(--mw-ink); border-color: var(--mw-ink); }
.v-chat { width: 70%; display: grid !important; gap: 7px; }
.v-chat i { display: block; height: 14px; border-radius: 8px; background: rgba(238,240,243,.14); width: 64%; }
.v-chat i:nth-child(2) { justify-self: end; background: var(--mw-ink); width: 52%; }
.v-chat i:nth-child(3) { width: 74%; }
.v-doc { width: 46%; height: 78%; border: 1.5px solid var(--mw-ink-soft); border-radius: 6px; padding: 10px; display: grid !important; align-content: start; gap: 6px; }
.v-doc i { height: 3px; border-radius: 2px; background: rgba(238,240,243,.22); }
.v-doc i:nth-child(2) { width: 70%; } .v-doc i:nth-child(4) { width: 50%; }
.v-doc em { position: absolute; right: -14px; bottom: -6px; width: 30px; height: 30px; border-radius: 50%; background: var(--mw-ok); }
.v-rev { width: 70%; display: grid !important; gap: 7px; }
.v-rev b { font-size: 15px; letter-spacing: 2px; color: var(--mw-ink); font-weight: 400; }
.v-rev i { height: 4px; border-radius: 2px; background: rgba(238,240,243,.22); }
.v-rev i:nth-of-type(2) { width: 70%; }
.v-rev em { height: 18px; width: 60%; border-radius: 9px; border: 1.5px solid var(--mw-ink-soft); }
.v-grid { display: grid !important; grid-template-columns: repeat(3, 26px); gap: 6px; }
.v-grid i { width: 26px; height: 26px; border-radius: 6px; background: rgba(238,240,243,.1); }
.v-grid i.on { background: var(--mw-ink); }
.v-know { width: 50%; height: 70%; }
.v-know i { position: absolute; width: 70%; height: 80%; border: 1.5px solid var(--mw-ink-soft); border-radius: 6px; background: var(--mw-panel); }
.v-know i:nth-child(1) { left: 0; top: 10%; } .v-know i:nth-child(2) { left: 12%; top: 5%; } .v-know i:nth-child(3) { left: 24%; top: 0; }
.v-know em { position: absolute; right: -6px; bottom: -4px; width: 26px; height: 26px; border-radius: 50%; border: 2px solid var(--mw-ink); }
.v-rcpt { width: 34%; height: 80%; border: 1.5px solid var(--mw-ink-soft); border-radius: 4px 4px 0 0; padding: 10px 8px; display: grid !important; align-content: start; gap: 6px; }
.v-rcpt i { height: 3px; border-radius: 2px; background: rgba(238,240,243,.22); }
.v-rcpt b { margin-top: 6px; height: 6px; width: 60%; justify-self: end; border-radius: 3px; background: var(--mw-ink); }

/* stairs: three steps grow up from the floor, each a little higher */
.steps { padding: clamp(100px, 15vh, 170px) 0; }
.steps .h2 { color: var(--mw-ink-on-paper); }
.stairs { list-style: none; margin: clamp(30px, 5vh, 50px) 0 0; padding: 0; display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; align-items: end; min-height: 420px; }
.stairs li { --h: calc(240px + var(--i) * 80px); }
.stair { height: var(--h); display: grid; align-content: start; gap: 8px; padding: 24px; border-radius: 24px; background: #FBF9F4; box-shadow: 0 0 0 1px rgba(5,6,8,.08); color: var(--mw-ink-on-paper); transform-origin: bottom center; transform: scaleY(.18); opacity: 0; transition: transform 800ms var(--mw-ease-out) calc(var(--i) * 140ms), opacity 400ms ease calc(var(--i) * 140ms); }
.stairs li:last-child .stair { background: var(--mw-ink-on-paper); color: var(--mw-paper); }
.stairs.is-in .stair { transform: none; opacity: 1; }
.stair > * { opacity: 0; transition: opacity 400ms ease calc(400ms + var(--i) * 140ms); }
.stairs.is-in .stair > * { opacity: 1; }
.stair__n { font-size: 12px; letter-spacing: .06em; opacity: .6; }
.stair__h { font: 400 1.6rem/1.1 var(--mw-font-display); letter-spacing: -0.03em; }
.stair__pr { font: 400 2.4rem/1 var(--mw-font-display); letter-spacing: -0.04em; }
.stair p { margin: 6px 0 0; font-size: 14.5px; opacity: .75; }
.steps__go { margin-top: 34px; display: flex; flex-wrap: wrap; align-items: center; gap: 22px; }
.steps__alt { color: var(--mw-ink-on-paper); font-size: 15px; text-underline-offset: 3px; }
@media (max-width: 760px) { .stairs { grid-template-columns: 1fr; min-height: 0; } .stairs li { --h: auto; } .stair { min-height: calc(150px + var(--i) * 30px); } }

/* reviews: dealt in from depth, tilting toward the pointer */
.proof__in { perspective: 1200px; }
.deal { position: relative; overflow: hidden; transform: translate3d(0, 60px, -160px) rotateX(18deg); opacity: 0; transition: transform 900ms var(--mw-ease-out) calc(var(--i) * 160ms), opacity 600ms ease calc(var(--i) * 160ms); background: var(--mw-surface); }
.deal.is-in { transform: rotateX(var(--rx, 0deg)) rotateY(var(--ry, 0deg)); opacity: 1; transition: transform 300ms var(--mw-ease-out), opacity 600ms ease; }
.deal__q { position: absolute; right: 14px; top: -24px; font: 400 9rem/1 var(--mw-font-display); color: rgba(238,240,243,.06); pointer-events: none; }

/* brief: writes itself while the form is filled in */
.brief { margin-top: 26px; padding: 18px 20px; border-radius: 20px; border: 1px dashed var(--mw-line-strong); background: transparent; transition: border-color 300ms, background-color 300ms; }
.brief.is-live { border-style: solid; background: var(--mw-surface); }
.brief__h { display: flex; justify-content: space-between; margin: 0 0 10px; font-size: 12px; letter-spacing: .06em; text-transform: uppercase; color: var(--mw-ink-soft); }
.brief__h i { font-style: normal; font-variant-numeric: tabular-nums; color: var(--mw-ink); }
.brief__empty { margin: 0; font-size: 14px; color: var(--mw-ink-quiet); }
.brief__dl { margin: 0; display: grid; gap: 8px; }
.brief__dl div { display: grid; grid-template-columns: 80px minmax(0, 1fr); gap: 10px; animation: briefIn 380ms var(--mw-ease-out); }
.brief__dl div[hidden] { display: none; }
.brief__dl dt { font-size: 12.5px; color: var(--mw-ink-quiet); }
.brief__dl dd { margin: 0; font-size: 14px; overflow-wrap: anywhere; white-space: pre-line; max-height: 6.6em; overflow: hidden; }
@keyframes briefIn { from { opacity: 0; transform: translateY(6px); } to { opacity: 1; transform: none; } }

/* close: the full stop grows until the screen is amber */
.fin { position: relative; height: 230svh; border-top: 1px solid var(--mw-line); }
.fin__stick { position: sticky; top: 0; height: 100svh; display: grid; place-items: center; overflow: hidden; }
.fin__dot { position: absolute; border-radius: 50%; background: var(--mw-amber); transform-origin: center; opacity: 0; will-change: transform; pointer-events: none; }
.fin__in { position: relative; text-align: center; }
.fin__h { margin: 0 auto; max-width: 13em; font: 400 clamp(2.8rem, 1.5rem + 5vw, 6.4rem)/1.02 var(--mw-font-display); letter-spacing: -0.05em; text-wrap: balance; transition: color 400ms ease; }
.fin__stop { color: transparent; }
.fin__go { margin-top: 36px; display: flex; flex-wrap: wrap; justify-content: center; align-items: center; gap: 20px; opacity: 0; transform: translateY(14px); transition: opacity 400ms ease, transform 400ms var(--mw-ease-out); }
.fin.is-full .fin__h { color: var(--mw-amber-ink); }
.fin.is-full .fin__go { opacity: 1; transform: none; }
.fin__wa { color: var(--mw-amber-ink); font-size: 15px; }
.fin--still { height: auto; }
.fin--still .fin__stick { position: relative; height: auto; padding-block: 140px; background: var(--mw-amber); }
.fin--still .fin__h, .fin--still .fin__wa { color: var(--mw-amber-ink); }
.fin--still .fin__go { opacity: 1; transform: none; }
.fin--still .fin__dot { display: none; }

@media (prefers-reduced-motion: reduce) {
  .day { height: auto; } .day__stick { position: relative; height: auto; padding-block: 100px; } .ev { opacity: 1; transform: none; }
  .stair, .stair > *, .deal { transform: none; opacity: 1; transition: none; }
}
/* fixes: the rail's sticky grid must not grow to the track's width; the steps band paints paper */
.rail__stick { grid-template-columns: minmax(0, 1fr); }
.steps { background: var(--mw-paper); color: var(--mw-ink-on-paper); }
.steps .pill { color: var(--mw-ink-on-paper); }
@media (max-width: 860px) { .ev.is-old { display: none; } }

/* your setup: options left, a sticky receipt right that adds itself up */
.cfg { background: var(--mw-paper); color: var(--mw-ink-on-paper); padding: clamp(100px, 15vh, 170px) 0; }
.cfg .h2, .cfg .pill { color: var(--mw-ink-on-paper); }
.cfg__lead { color: var(--mw-soft-on-paper); max-width: 52ch; }
.cfg__in { margin-top: clamp(30px, 5vh, 50px); display: grid; grid-template-columns: minmax(0, 1.35fr) minmax(0, 1fr); gap: clamp(20px, 3vw, 44px); align-items: start; }
.cfg__opts { display: grid; gap: 26px; }
.cfg fieldset { border: 0; margin: 0; padding: 0; display: grid; gap: 8px; }
.cfg legend { margin-bottom: 10px; padding: 0; font-size: 12px; letter-spacing: .06em; text-transform: uppercase; color: var(--mw-soft-on-paper); }
.cfg__site { grid-template-columns: repeat(3, minmax(0, 1fr)); }
.cfg__site label { position: relative; cursor: pointer; }
.cfg__site input { position: absolute; inset: 0; opacity: 0; margin: 0; cursor: pointer; }
.cfg__site span { display: grid; gap: 4px; padding: 16px 18px; border-radius: 18px; background: #FBF9F4; box-shadow: 0 0 0 1px var(--mw-paper-line); transition: box-shadow 180ms, background-color 180ms, color 180ms; }
.cfg__site b { font-weight: 560; font-size: 15px; }
.cfg__site em { font-style: normal; font-size: 13.5px; color: var(--mw-soft-on-paper); font-variant-numeric: tabular-nums; }
.cfg__site input:checked + span { background: var(--mw-ink-on-paper); color: var(--mw-paper); box-shadow: none; }
.cfg__site input:checked + span em { color: rgba(244,241,234,.7); }
.cfg__site input:focus-visible + span, .tick input:focus-visible ~ .tick__box { outline: 2px solid var(--mw-ink-on-paper); outline-offset: 3px; }
.tick { position: relative; display: grid; grid-template-columns: auto minmax(0, 1fr) auto; gap: 14px; align-items: center; padding: 14px 18px; border-radius: 18px; background: #FBF9F4; box-shadow: 0 0 0 1px var(--mw-paper-line); cursor: pointer; transition: box-shadow 180ms; }
.tick input { position: absolute; inset: 0; opacity: 0; margin: 0; cursor: pointer; }
.tick:has(input:checked) { box-shadow: 0 0 0 1.5px var(--mw-ink-on-paper); }
.tick__box { width: 22px; height: 22px; border-radius: 7px; box-shadow: inset 0 0 0 1.5px rgba(5,6,8,.35); display: grid; place-items: center; transition: background-color 160ms, box-shadow 160ms; }
.tick input:checked ~ .tick__box { background: var(--mw-ink-on-paper); box-shadow: none; }
.tick input:checked ~ .tick__box::after { content: ""; width: 5px; height: 10px; border: solid var(--mw-paper); border-width: 0 2px 2px 0; transform: translateY(-1px) rotate(45deg); }
.tick__t { display: grid; gap: 2px; min-width: 0; }
.tick__t b { font-weight: 560; font-size: 15px; }
.tick__t small { font-size: 13px; color: var(--mw-soft-on-paper); }
.tick > em { font-style: normal; font-size: 14px; font-variant-numeric: tabular-nums; white-space: nowrap; }
.cfg__sum { position: sticky; top: calc(var(--bar-h) + 24px); display: grid; gap: 14px; padding: clamp(22px, 2.6vw, 32px); border-radius: 28px; background: #FBF9F4; box-shadow: 0 0 0 1px var(--mw-paper-line), 0 40px 80px -50px rgba(5,6,8,.35); }
.cfg__sumh { margin: 0; font-size: 12px; letter-spacing: .06em; text-transform: uppercase; color: var(--mw-soft-on-paper); }
.cfg__list { list-style: none; margin: 0; padding: 0; display: grid; gap: 6px; font-size: 14.5px; }
.cfg__list li { display: flex; gap: 10px; align-items: baseline; animation: briefIn 300ms var(--mw-ease-out); }
.cfg__list li::before { content: ""; width: 6px; height: 6px; border-radius: 50%; background: var(--mw-ink-on-paper); flex: none; transform: translateY(-2px); }
.cfg__empty { margin: 0; font-size: 14px; color: var(--mw-soft-on-paper); }
.cfg__tot, .cfg__mo { display: flex; justify-content: space-between; align-items: baseline; gap: 12px; padding-top: 14px; border-top: 1px solid var(--mw-paper-line); }
.cfg__tot span, .cfg__mo span:first-child { font-size: 14px; color: var(--mw-soft-on-paper); }
.cfg__tot b { font: 400 clamp(2.4rem, 1.8rem + 2vw, 3.4rem)/1 var(--mw-font-display); letter-spacing: -0.04em; font-variant-numeric: tabular-nums; }
.cfg__mo b { font: 400 1.6rem/1 var(--mw-font-display); letter-spacing: -0.03em; font-variant-numeric: tabular-nums; }
.cfg__mo b span { color: var(--mw-ink-on-paper); font-size: inherit; }
.cfg__mo small { font: 400 14px/1 var(--mw-font-text); color: var(--mw-soft-on-paper); margin-left: 2px; }
.cfg [data-cfg-go].is-off { opacity: .4; pointer-events: none; }
.cfg__fine { margin: 0; font-size: 11.5px; line-height: 1.5; color: var(--mw-soft-on-paper); }
.cfg__alt { display: grid; gap: 2px; font-size: 14px; color: var(--mw-ink-on-paper); text-decoration: none; padding-top: 12px; border-top: 1px solid var(--mw-paper-line); }
.cfg__alt small { font-size: 12.5px; color: var(--mw-soft-on-paper); }
@media (max-width: 900px) {
  .cfg__in { grid-template-columns: 1fr; }
  .cfg__sum { position: sticky; top: auto; bottom: calc(76px + env(safe-area-inset-bottom)); z-index: 5; }
}
@media (max-width: 560px) { .cfg__site { grid-template-columns: 1fr; } .cfg__site span { grid-template-columns: 1fr auto; align-items: baseline; } }

/* package builder on phones: compact options, the receipt flows after them, a slim totals bar replaces the dock */
.cfg__bar { display: none; }
@media (max-width: 900px) {
  .cfg__sum { position: static; }
  .cfg__site { grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 6px; }
  .cfg__site span { display: grid; gap: 2px; padding: 12px 10px; border-radius: 14px; text-align: center; }
  .cfg__site b { font-size: 13.5px; } .cfg__site em { font-size: 12px; }
  .tick { grid-template-columns: auto minmax(0, 1fr) auto; gap: 10px; padding: 12px 14px; border-radius: 14px; }
  .tick__t small { display: none; }
  .tick__t b { font-size: 14.5px; } .tick > em { font-size: 13px; }
  .cfg fieldset { gap: 6px; } .cfg__opts { gap: 20px; }
  .cfg__bar { display: flex; align-items: center; justify-content: space-between; gap: 12px; position: fixed; z-index: 57; left: 10px; right: 10px; bottom: calc(10px + env(safe-area-inset-bottom)); padding: 10px 10px 10px 16px; border-radius: 20px; background: var(--mw-ink-on-paper); color: var(--mw-paper); box-shadow: 0 20px 50px -20px rgba(0,0,0,.6); transform: translateY(150%); transition: transform 280ms var(--mw-ease-out); }
  .cfg__bar.is-on { transform: none; }
  .cfg__bar p { margin: 0; font-size: 12.5px; line-height: 1.35; color: rgba(244,241,234,.72); }
  .cfg__bar b { color: var(--mw-paper); font: 400 1.05rem/1 var(--mw-font-display); letter-spacing: -0.02em; font-variant-numeric: tabular-nums; }
  .cfg__bar .btn { flex: none; height: 44px; padding: 0 16px; font-size: 14px; }
  body.cfg-in .dock { transform: translateY(150%); }
}
/* phones: no live blur behind fixed layers, it is the costliest thing to repaint while scrolling */
@media (max-width: 700px) {
  .reel3d__panel { backdrop-filter: none; -webkit-backdrop-filter: none; background: var(--mw-surface); }
  .dock, .bar { backdrop-filter: none !important; -webkit-backdrop-filter: none !important; }
  .dock { background: #0A0D12; }
  .bar { background: rgba(5,6,8,.96); }
}
@media (max-width: 900px) { .cfg__site span { grid-template-columns: 1fr; align-items: center; } .cfg__site b { line-height: 1.15; } }
.idx__url { display: inline-block; margin-top: 8px; font-size: 13px; color: var(--mw-ink); text-underline-offset: 3px; }
.lb__url { font-size: 14px; color: var(--mw-ink); text-underline-offset: 3px; }
.lb__url[hidden] { display: none; }
.idx--home { border-top: 0; padding-top: clamp(40px, 7vh, 80px); }
.idx__all { color: var(--mw-ink); font-size: 15px; text-underline-offset: 3px; white-space: nowrap; }
.idx--home .idx__head { align-items: end; }

/* homepage client work: one row of five on desktop, a swipe row on phones; hovering a card plays its film */
.idx--home .idx__grid { grid-template-columns: repeat(5, minmax(0, 1fr)); gap: 16px; }
.idx__img video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; opacity: 0; transition: opacity 300ms ease; }
.idx__img video.is-on { opacity: 1; }
@media (max-width: 1000px) {
  .idx--home .idx__grid { display: flex; overflow-x: auto; scroll-snap-type: x mandatory; gap: 12px; margin-inline: calc(-1 * var(--mw-gutter)); padding: 0 var(--mw-gutter) 8px; scrollbar-width: none; }
  .idx--home .idx__grid::-webkit-scrollbar { display: none; }
  .idx--home .idx__grid li { flex: 0 0 min(62vw, 260px); scroll-snap-align: start; }
}
@media (max-width: 1000px) { .idx--home .idx__grid { scroll-padding-inline: var(--mw-gutter); } }